Undergraduate Program

Associate Degree in AI, Digital Arts & Creative Design

Introduction

The Associate Degree in AI, Digital Arts & Creative Design is a two-year program designed to equip students with foundational skills in artificial intelligence, digital art, and creative design. Through a blend of theoretical knowledge and practical applications, students learn to harness AI technologies in artistic contexts, mastering tools for graphic design, animation, and multimedia production. This program prepares graduates for entry-level positions in creative industries, fostering innovation and creativity in an increasingly digital world.

About Program

 Internship Opportunities

Students in the Associate Degree program gain valuable experience through internships in:

  • Digital Media Agencies
  • Graphic Design Studios
  • Animation Companies
  • AI Development Firms
  • Advertising Agencies
  • Video Production Companies
  • E-commerce Platforms
  • Game Development Studios
  • Social Media Management Firms
  • Art and Design Schools

 

Career Prospects  

Graduates of this program pursue various career paths, including:

  • Graphic Designer
  • Digital Artist
  • Junior AI Developer
  • Animator
  • Content Creator
  • Web Designer
  • Social Media Specialist
  • Video Editor
  • Marketing Coordinator
  • Creative Assistant

And more……

Minimum 45 % in HSSC (Pre-medical or Pre-Engineering) or Equivalent qualifications recognized by the Inter Board Committee of Chairmen (IBCC)

Clear the Aptitude Test and Interview at Salim Habib University

Graphic Design

The Graphic Design specialization focuses on the art of visual communication, teaching students to create compelling designs for both print and digital media. Through courses in typography, color theory, and layout, students learn to craft visually appealing graphics that effectively convey messages and engage audiences. This specialization emphasizes creativity, technical skills, and the principles of design, preparing graduates for diverse roles in advertising, branding, and digital content creation.

Media Production

The Media Production specialization immerses students in the processes of creating and editing audio-visual content. Covering aspects such as cinematography, sound design, and post-production, this program equips students with the technical skills and artistic vision needed to produce high-quality media. Students learn to work with industry-standard equipment and software, preparing them for careers in film, television, digital media, and content creation, where storytelling and technical proficiency are essential.

Scheme of Study (Semester Wise)

Degree Structure

  • Duration: 2 years
  • Semesters: 4
  • Credit Hours: 67

Course Code Course Title Credit Hours
DE101 Basic Design 3+0
COM1301 English-1 (Proficiency Development) 3+0
FA101 Still Life Drawing 3+0
CA101 Digital Drawing & Illustration-1 3+0
DE102 Color Theory 3+0
SSC3315 Pakistan & Islamic Studies 4+0
Total Credit Hours 19
Course Code Course Title Credit Hours
MSC102 Media Psychology 3+0
CA201 Digital Image Manipulation 3+0
COM1302 English-2 (Public Speaking) 3+0
DE103 Packaging Graphics 3+0
FA102 Figure Drawing 3+0
MMK101 Media Marketing 3+0
Total Credit Hours 18
Course Code Course Title Credit Hours
MM201 Introduction to Animation & Multimedia 3+0
AR202 Printing Procedure 3+0
AR201 Story Boarding 3+0
DE201 Typography 3+0
CA202 Digital Photography 3+0
Total Credit Hours 15
Course Code Course Title Credit Hours
DE202 Advertising Designs 3+0
MMK202 Media Branding 3+0
ELE Elective-1 3+0
ELE Elective-2 3+0
IPTD313 Project 3+0
Total Credit Hours 15
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